Q and A: Is it important to have unique meta description for each webpage?
Dear Kalena, About page description: Do I have to make it all unique for example Description of the site is ‘123′ so other pages as Electronics Description is ‘123′ or I can make related to category ‘Buy laptop’?? BR, Amr.AboEl-Inin Hi, If I am not wrong, I believe that you are referring to the Meta Description Tag which is usually (not always) used by search engines to create a short text preview for each web result displayed for a particular search query. According to Google, “using identical or simi

Latest Charities to Receive Free SEM Training
If you’re a regular reader of this blog, you would have seen that Search Engine College launched a free search engine marketing training initiative earlier this month for charities and not-for-profit organizations worldwide. If you missed the announcement, we’re offering 25 charities per year the opportunity to learn search marketing skills at no cost, to help them make the most of their l

Search Engine Wiki Comes Out of BETA
Did you know that Search Engine Wiki – the world’s first vertical wiki dedicated to search engines and search engine marketing is now two years old? It’s true!  To celebrate, we’ve taken the site out of BETA and given it a facelift. Long time readers of this blog will remember when we first launched the site

Google Adds Twitter Accounts to Press Center
Earlier this year I wrote a post on SiteProNews about how excited Google was becoming about Twitter and how quickly they were creating new Twitter accounts. Well Google has taken their endorsement of Twitter to a new level this week, with the addition of a directory of their o

Q and A: Can you start a career in SEO / SEM from home?
Dear Kalena… I just read your article on SEM careers at Pandia and I have a strong feeling that you probably are the right person that I can air my career-question to. I am Raj from Hyderabad, India and I am an engineering graduate. I worked as a Software Developer and am planning to shift my career to SEM/SEO. I have been reading as many article as I possibly could on SEO/SEM but unable to get that first break. Could you please answer the followi