Echo vs. Reverb Online
I have been whining lately about Twitter’s

Social Media Top 5: Goodbye, D*****bags
BusinessWeek Editorial Layoffs; Just…Sad Let’s pretend that Bloomberg has a master plan for a leaner, stronger, BusinessWeek after buying the troubled magazine recently. They probably do, right? It still boggled the mind to see the parade of high-profile pink slips given out this week: Stephen Baker, Heather Green,

SIPA Online: PR Stranger Wanders into the World of Publishers and ROI
This was originally published on the SHIFT Communications “Slice” Blog Last week, I had the pleasure of attending the

It’s Hard Out There For a Print
I refuse to say "print is dead" because I don’t believe it, but scenes like this closed used book store near downtown Boston say a lot about wh

Blog Experiment: Video Blog-Casting
Notice I didn’t call it podcasting? I’m not sure I want to set up a special feed for video subscriptions, but I am thinking about adding more video to the mix. The challenge: I’m itchy about the visual piece of video. I think the visual element- even a talking head– draws the eye and attention better than pure audio. My aesthetic sense, however, cries