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Fashion, Marketing & Promotion

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Blog Name: Fashion, Marketing & Promotion
Url: http://firuzefrench.blogspot.com
Language: English
Topics: fashion, marketing, promotion
Description: For my Concept Development and Experimentation project I will be posting news of the current marketing and promotional techniques that will eventually direct my research toward a final project.
Popularity: 7 Followers

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Selfridges TV
What's OnAfter going to Selfridges today and trying to find out more about 3rd Central (the new location for Contemporary Womenswear and the largest wall of denim in Europe), I'd found that on Selfridges.com they had Selfridges
High Street Concessions
Concessions, Concessions, Concessions.Sonia Rykiel's lingerie collection for H&M has been gathering press recently after the success of Jimmy Choo for H&M, but will it match up?I missed the H&M underwear co
Perfume Shoppers
For that price, Might as well...Superdrug is clever, pretty darn clever. They've decided to have a 20% off sale before Christmas. I needed to pick out a new perfume, so went into Superdrug and unfortunately they'd changed the whole set up. You used to be able to swift your way around the fragrances and test them all like you can in Boots and, sometimes, House of Fraser. Instead they are all set behind a desk like cigarettes and alcohol. This is not why Superdrug are clever, as it just makes everything seem unavailable. However, there was one woman who was taken in by the 20% off.Two fragrances were on sale at the counter. Calvin Klein
Journal
Next stop, Selfridges & Co.So after all the research I've done, primary and secondary, qualitative and quantitative, I need to actually observe those shopping designer. What better way in this cold weather than to do it in one place under one roof: Selfridges.From my re
Drapers Online
Drapers becomes ExclusiveDrapers online have just announced that from the 27th November they will only allow paying subscribers to view their online articles. This means that many will miss out on the actual beauty of Drapers, free information. I haven't looked at Drapers for a while, and haven't bought the magazine for even longer because I always knew it was online if I ever needed it."We believe the valuable content of Drapersonline.com should be exclusively for the benefit of our paying subscribers."

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