Marketers ‘destroy customer relationships online’
A few weeks ago, I wrote about the problem with PR email, the results of a survey on people’s attitudes to the email that PR agencies and others send them. The survey paints a dismal picture of how email is used in the PR business. Now, here comes an equally blea

The Hobson and Holtz Report – Podcast #502: November 19, 2009
Content summary: Mitch Joel’s book offer; FIR Interview with Tac Anderson coming; update on the FIR Twitter List; FIR #500: more listener predictions; Dan York reports; the Media Monitoring Minute with CustomScoop; News That Fits: Ronna Porter’s example on calling on your online community to verify your social media credentials in a job application, social media is influencing business decisions says new research from SNCR; David Philips reports; listener comments; music from Mari

A new Twitter app for Windows users from Seesmic
In my experience, the best way of interacting with your community on Twitter is by using a third-party application rather than via Twitter’s website. My app of choice on the desktop is TweetDeck, a produc

A day for social media monitoring
Monitoring and ROI are two hot topics when it comes to social media. They’re two of the hottest topics for an event focused on social media, and there is one taking place in London on Tuesday November 17, where I’ll be as a speaker and panel discussion facilitator. Monitoring Social Media 09 is organized by

Social media ROI can be entertainment
You have to hand it to Socialnomics author Erik Qualman – he knows how to tell a compelling story and sell his message, which obviously promotes his book. Check out his latest video Social Media ROI. Whatever you think of using the acronym ROI with social media – there is lots of different opinion